Daeni Thompson

Sr. Loan Originator

Since joining The Hard Money Co., Daeni has taken charge of coordinating all of our incoming loan applications, assisting with finalizing and closing loans, and servicing all repair draw requests. Prior to joining our team, Daeni had a long career in Retail and Fashion Design. Her love for real estate and her eye for detail…

Kayla Boraca

Loan Processor

Kayla Boraca is a part of The Hard Money Co. Administration Team, overseeing our collection efforts, as well as helping our lending team with processing loan requirements. Kayla graduated in 2019 with a degree in Business Management from Northcentral Technical College, where she also worked throughout school full-time in a lending institution.

Mike Doney

VP, Marketing

Mike has nearly 15 years of experience in marketing and has used his passion for technology and design to help further expand F Street’s market and brand strategies. Since joining in 2017, he has helped to redesign and revitalize our brands, creating a more interactive and user-friendly experience for our clients, investors, and guests.

VP, Lending Services

Sarah has been with F Street since 2013 and has had a pivotal role in growing our lending operations with F Street Investments. Sarah has over 10 years of experience in real estate sales and investments and she holds a current WI Real Estate Broker’s License, as well as a Bachelor’s Degree in Interior Design.…

Scott Lurie

Scott is the founder of F Street, an investment company that includes a number of industry vertical investments, including real estate, hospitality, lending, and emerging markets. After graduating from George Washington University, Scott returned home to Milwaukee in 2004 and began investing in real estate. Since then, he’s created a number of investment-specific portfolios using…

Michelle Ayala Photo

VP, Loan Servicing

Michelle joined F Street in early 2017 and, with over 20 years of experience, delivers a wealth of knowledge and a sincere desire to see others succeed in reaching their financial goals. She manages all of our day-to-day financing activities, as well as our client relations initiatives with each of our partners, and ensures our…

William Reutemann

Loan Originator

Willy joined F Street in 2021 as a Loan Originator for The Hard Money Co. Before that, he spent 3 years in Project Management leading global cross-functional teams after receiving his BS in International Business from the University of Wisconsin-La Crosse. Willy’s interests include baseball, snowboarding, live music, and real estate.

Peter Studer

Director of Marketing

Peter is the Director of Marketing for F Street and The Hard Money Co. With 10 years of marketing experience focusing on website development, SEO, digital, and content development he is responsible for the online homes of The Hard Money Co. and other F Street brands. Peter is a graduate of the University of Wisconsin…

Tyler Haskins Photo 2

Sr. Loan Processor

Tyler is a loan processor for The Hard Money Co. He is responsible for the management and progression of inbound applications as they move to the closing table.

Kayla Babino

Admin Specialist & Repair Draw Coordinator

Kayla Babino is the Repair Draw Coordinator for The Hard Money Co. Her responsibilities include, amongst other things, the dispersal of repair funds for all active investments. Her work in executing and improving our existing processes has been instrumental in the growth of the company across the country and has supported the efforts of all…